Internet Gives Options to Women Laid-off or with Out-of-Work Husbands

New Haven, CT – Men make up 82% of the recession’s job losses, which means countless women are out there looking for work to make up for the lost paycheck. The problem is it’s almost impossible to find a job right now, so for many women their only hope is to get a home-based business up and running as quickly as possible. The internet provides these women with endless options and increased flexibility.

Kim DeYoung, an entrepreneur, business coach and the founder of Metromom.com, believes that having a website is now a necessity for every entrepreneur – even the mom working part-time in her basement. She is passionate about providing women with tools and training to make the extra money they desperately need.

DeYoung found herself in the same situation as thousands of other women when her husband was laid-off five months ago. She took a proactive stance and stepped up her commitment to her business and the various internet marketing options available to her.

Kim understands and explains the challenge facing work-at-home moms, “Most women I speak with are overwhelmed with the internet – they’ve heard about great tools like blogs, Twitter, Facebook, podcasts, and YouTube but don’t know where to start. They don’t want to waste time on things that won’t have a direct impact on their bottom line.” Due to the monumentally increased financial pressure on moms, these women need help figuring out how to use the internet to generate an income quickly.

With so many struggling, Kim decided to host a virtual Telesummit to help as many women as possible learn how to use the internet to prosper and profit. DeYoung opted on a Telesummit as the ideal way for women to learn without travel costs and time away from their family. On May 1st and 2nd women worldwide can access trainings from eighteen highly-respected, nationally-recognized online experts who’ve agreed to share their best internet marketing strategies for absolutely no charge.

Women will be able to access free training seminars by calling from their phone or by listening via the Internet. Women interested in learning more about the Metromom Online Success Telesummit should visit www.metromom.com/telesummit.

Download this press release in PDF format here.

Find the Right Fit in a Challenging Economy

Panel of Connecticut Women Will Show How to Make Money in Any Economy (this event took place on Feb 1st, 2009)

New Haven, CT – In an increasingly difficult economy, many women are looking for ways to supplement their family income. Kim DeYoung, a business coach and the founder of Metromom.com, is hosting an event to help women determine the best work-at-home option for them personally.

For many women, having a direct sales business – with companies like Mary Kay, Arbonne, Tupperware, Melaleuca, and Pampered Chef – is a great option because they don’t require a lot of start-up money. Depending on their needs and circumstances, women can decide to make a few hundred dollars a month for extra spending money or a more substantial income to support their entire family.

The problem is there are over 30 industries and hundreds of companies represented in direct sales, so how do women go about deciding which one meets their needs and their personality? Where can they learn about their options?

There are also many women who’ve found a direct sales company to work with but they’re not making any money. They can’t seem to get their business off the ground. These women want to move beyond selling products to their sister or close friends and make it a truly profitable business.

Kim DeYoung knows the importance of the right “fit.” She did merchandising and product development for companies like J. Crew, the Gap and Banana Republic. She went on to establish her own line of clothing for Metromom Maternity. Now her focus has shifted to helping women find the right career “fit” when they want to work at home.

The panel Kim has assembled includes six women who’ve found successful careers in a variety of direct sales businesses. This panel will share information about their company, how they work and how to get started and be successful in companies like Arbonne, Send Out Cards, Silpada, Hello World, Nikken and CAbi.

This event will help women who want tried and true ideas on how to run a profitable home-based business in any economy. This event took place on Feb 1st, 2009. To be kept up to date for future events, please visit: http://Metromom.com/Ezine

Download this press release in PDF format here.

You’ve Heard of Hockey Moms, Soccer Moms…Now Meet the Metromom

With the country focused on the hard choices that Sarah Palin is making as a mother, women are more uncertain than ever on whether they can have it all. In fact, many women figure it’s impossible to have a truly fulfilling career and enough time to be a hands-on mom. Kim DeYoung says you can do both—if you’re willing to be a Metromom.

So what is a Metromom? She is a highly-motivated mom with an entrepreneurial spirit, looking to be successful in all aspects of life…on her own terms. A driven, evolving woman committed to her family, her career and to managing her own home-based business with class. Kim says that by running your own home-based business you can become the CEO of your own life.

Let’s face it, with the recent trends in the economy—especially at the gas pump—many women need something to provide financial breathing room. A home-based business gives them the ability to meet and establish their own financial goals, whether that’s a few hundred dollars a month or a more substantial income. For example, direct sales—like Avon, Tupperware, Melaleuca etc.—usually require just a small investment to get started. Plus women get tax write-offs from running a home-based business.

An entrepreneurial business allows women to control their careers. Instead of just a job, they enjoy something more meaningful. They can also work around their family’s schedule. As moms they love how having a home-based business lets them balance their career with their personal and family life.

Kim DeYoung is committed to helping entrepreneurial moms be successful. She founded The GET IT DONE Action Club, an interactive online community for “Metromoms” to connect with like-minded women, to promote themselves and to get the right kind of coaching. What’s great is that busy moms can do this without having to step out their front door. Women can explore the website - www.metromom.com and join the free community.

Download this press release in PDF format here.

Local “Metromom” Creates a Community for Women in Direct Sales

New Haven, CT – Local entrepreneur, Kim DeYoung, is pleased to announce a whole new way for women in direct sales businesses to connect—The GET IT DONE Action Club. Kim has been inspiring local entrepreneurial women through coaching sessions, group meetings and as the host of the local Ladies that Launch® Incubator Program.

Last year, she decided to expand her horizons and she created www.metromom.com. So what is a Metromom? A driven, evolving woman committed to her family, her career and to managing her own home-based business with class.

Millions of women are showing a whole new entrepreneurial spirit—starting new businesses three times the rate of men. The number one reason women start their own business is for freedom and flexibility. That is why direct sales businesses are so popular—think Mary Kay, Tupperware, Melaleuca, Avon, Send Out Cards, and Pampered Chef, to name a few of the thousands. Then there are women in direct sales who own franchises, are insurance agents, realtors etc.

Kim DeYoung took her own entrepreneurial leap ten years ago following a corporate career in the fashion industry, and she never looked back. Even though she was incredibly successful in her own direct sales business, she discovered that there was a missing link.

The missing link is a venue for Metromoms in direct sales to connect and learn from one another. Kim noticed that what women really craved were colleagues—women who understand their business career, their choices and their challenges. They wanted to learn the latest strategies and wisdom from the most successful women in every field of direct sales.

Kim DeYoung decided to make a difference. She explains, “As a natural connector, my goal was to bring together a nurturing community of women from all over the country. This is the answer to what women in direct sales businesses are craving—community, connection, training, and the ability to promote themselves. I’m so pleased to share that in June 2008 The GET IT DONE Action Club was born.”

Metromoms achieve a much higher level of success as members of a supportive community. Founder, Kim DeYoung says women can explore the new website, www.metromom.com, order a free audio CD, “The 7 Deadly Sins Women in Direct Sales Make…and How to Avoid Them” and sign-up for a trial membership.

Download this press release in PDF format here.

The 7 Deadly Sins Women in Direct Sales Make…and How to Avoid Them

New Haven, CT – Kim DeYoung, a business coach and the founder of Metromom.com, announces a new guide to help women supplement their income – The Seven Deadly Sins Women in Direct Sales Make…and How to Avoid Them. In a difficult economy, with an increasing number of lay-offs DeYoung teaches women how to run a successful direct sales business.

Women account for over 75% of the direct sales force in the US. With the recent trends in the economy many women are looking for something to provide financial breathing room. Direct sales gives them the ability to immediately supplement their income and usually requires just a small investment to get started.

The Seven Deadly Sins Women in Direct Sales Make…and How to Avoid Them teaches women…

• The importance of knowing WHY you’re in your business.
• How and why you need a muse of your ideal customer and partner.
• How to create and deliver a simple “speech” that sells like magic.
• How to scope out your environment so you never miss an opportunity.
• The value of setting-up systems that save you time and make you money.

This is a progressive seven week guide for women in home-based businesses. Kim DeYoung explains, “I don’t want to add more to a woman’s ‘To Do’ list. But, at the same time, I know many want to be more successful in business. Learning from my mistakes and applying my lessons will ultimately save them time and make them money.”

Women can order their own guide at http://www.metromom.com/7Sins and access additional resources for entrepreneurial women.

Download this press release in PDF format here.

Famous Women Entrepreneurs: 3 Things They Know About Success

New Haven, CT – As a dynamic entrepreneur, business coach and mother, Kim DeYoung is dedicated to supporting entrepreneurial women. With that in mind she just released her most recent article in a series of articles in the resource section of her website. The article, “Famous Women Entrepreneurs – Three Things They Know About Success” is available for immediate download at www.metromom.com/metromom/index.php/Famous-Entrepreneurs.html.

Kim wrote this article because she is inspired by famous women entrepreneurs who made their ideas come to life regardless of their less than ideal circumstances or background. It is possible to be a successful businesswoman in a world dominated by men!

Kim explains, “There’s a pattern that appears when you analyze what famous women entrepreneurs have in common.” In the article she takes a look at what Mary Kay Ash, Anita Roddick, and Debbi Fields knew and demonstrated in the course of their careers.

Three Things Famous Women Entrepreneur’s Know…

• Believe in Yourself - The right mindset is the number one determining factor of success in business and in life.
• Have a Support System - You can’t do it alone! Learn to enjoy the collaborative effort of what others add to the process of building your business.
• Be of Service - Focus on creating long-term meaningful relationships with your customers.

The article “Famous Women Entrepreneurs – Three Things They Know About Success” gives an in-depth look at each of these three things with encouraging quotes from famous women entrepreneurs. Kim believes there is much to learn from them and how they display true leadership.

Kim DeYoung created The Metromom Entrepreneurs Association for mom entrepreneurs (aka metromoms) and will continue to provide these women with articles and resources to help them be successful. Upcoming articles that will empower and inspire mom entrepreneurs include:

· Rise of Women Entrepreneurs – What Inspires Women to Start Their Own Business?

· WAHM Ideas – How to Keep Your Home Office Organized

To access the complete resource library, visit http://www.metromom.com/metromom/index.php/Famous-Entrepreneurs.html

Download this press release in PDF format here.

Metromom Reveals 5 Surprising Secrets Every Mom Entrepreneur Must Know

New Haven, CT – Business coach and entrepreneur, Kim DeYoung, announces a whole new way for entrepreneur moms, around the country, to connect at www.metromom.com. Metromom combines the social networking features of popular sites (Facebook, Linked In and Twitter) with expert advice on marketing, mindset and motherhood.

Becoming a new mom motivated Kim DeYoung to take her own entrepreneurial leap ten years ago following a corporate career in the fashion industry. She never looked back. Even though she was incredibly successful in her own home-based business, she discovered that there was a missing link.

The missing link is a venue for motivated mom entrepreneurs to connect and learn from one another. Ms. DeYoung recently made changes to her site to make it even more user-friendly and accessible. Now there is no charge to join the community and utilize connection tools like forums and the ability to “search” and “connect” with other members.

Kim explains, “The great thing about our Metromom community is that it’s so easy! You don’t have to dress up, find a babysitter or drive anywhere. You can do it in your pajamas with a cup of coffee in hand while your kids run circles around you!”

Metromom also provides work-at-home moms expert advice on how to be successful on their own terms. New members can receive a copy of a free CD - 5 Surprising Secrets Every Mom Entrepreneur Must Know. These secrets challenge the status-quo on what it really takes to be successful as a mom and an entrepreneur.

According to DeYoung, the following status-quo thinking won’t work in today’s economy:

• Do it All Yourself and Save Lots of Money
• You Must Multi-Task to Get Things Done
• Take Care of Your Family and Business First, Then Take Time for Yourself
• Forget Your True Passion and Focus on Money

There is a better way to be successful and DeYoung happily shares her secrets for success. She invites women to join her and start living the metromom mission: thinking smarter, planning better and living richer.

Download this press release in PDF format here.

Introducing the New Get It Done System – Teaching Entrepreneurs “How” Instead of “What”

New Haven, CT – According to Kim DeYoung, a serial entrepreneur and business coach, most entrepreneurs know “what” they should do but are stuck on the “how”. “I talk to so many entrepreneurs that are frustrated – they know they’re leaving money on the table because they just don’t have a system to implement their ideas,” explains DeYoung.

A recent article in Time magazine reports, “At no other time in recent history has it been easier or cheaper to start a new kind of company.” Kim DeYoung agrees with that, however she believes many entrepreneurs are overwhelmed. They have an idea for a business, product or service, however often times creative, visionary-type entrepreneurs just can’t get it done.

After, a high-energy corporate career in the fashion industry Kim DeYoung has been a serial entrepreneur for over ten years. She recently launched a popular website for mom entrepreneurs, metromom.com. As the mom of three young children, DeYoung was forced to create a system that helped her quickly implement her ideas and generate business momentum. She was so successful that she became known as the “Get It Done Girl”.

Kim decided to take a different approach than most business coaches or internet marketing experts. Instead of teaching entrepreneurs WHAT to do she teaches them exactly HOW to do it. She will be teaching her 5-Step Get It Done System at an upcoming 4-week implementation program – The Get It Done Challenge.

Rather than providing entrepreneurs with the steps for each individual project, Kim gives them the system so they can use it repeatedly for any and all future projects. Entrepreneurs will walk away from her program with…

- Clarity around their business vision
- The ability to break down projects into “bite-size” manageable pieces
- The art of resourcefulness and delegation
- A “get it done” mindset so they get out of their own way
- Laser focus as they move towards even bigger goals

Entrepreneurs can learn more about the Get It Done Challenge at www.thegetitdonechallenge.com. Kim also provides an overview of all the steps to the system in a Get It Done 101 free teleclass available at www.metromom.com/gidcall.

Download this press release in PDF format here.

Meet Connecticut SBA’s Women in Business Champion of the Year  “Kim DeYoung, Entrepreneur, Coach and Local Business Leader”

New Haven, CT – Kim DeYoung is an inspiration to working women here locally, and around the country, and was honored to receive recognition as Connecticut SBA’s Women in Business Champion of the Year. Kim’s known as the original Metromom—a motivated mom entrepreneur committed to her family, her career and achieving success on her own terms. She’s the dynamic and creative force behind Metromom.com, a website and online community for motivated women entrepreneurs.

Kim’s corporate career began in the fashion industry doing product development and merchandising for multi-million dollar businesses for companies such as The Gap, Banana Republic, J. Crew, Donna Karan and Armani. After 13 years she took the entrepreneurial plunge and never looked back.

In addition to her growing community of women entrepreneurs at Metromom.com, Kim champions women in business by providing dynamic “Get It Done” coaching. Kim has an undeniable skill when it comes to helping entrepreneurs get it done. She says, “I love working with entrepreneurs who have passion and a big vision. It is so empowering when they learn how to take that big idea and break it down into small, doable tasks so they can get their vision out there.”

Kim’s ability to connect and inspire was recognized very quickly by the community.  Kim has been a guest speaker at numerous business events.  She was also the Market Director for “Ladies Who Launch” for New Haven County, providing local workshops for women at different stages of their entrepreneurial path.  For two years, Kim held women’s gatherings at her home for the sole purpose of connecting great women together in the community.
Rose Bednarz-Luglio, Professor of Business and Entrepreneurial Studies at Gateway Community College and who nominated Kim for the award stated, “Kim is an outstanding person who is committed to the growth of women-owned businesses and is a privilege to nominate Kim DeYoung.”

To learn more about Kim DeYoung, her community of women entrepreneurs and her private coaching programs please visit www.metromom.com.

Download this press release in PDF format here.